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Vodafone's VOXI and WPP Team Red Launch VOXI House with Star-Studded Event



Celebrities such as Maya Jama and Premier League footballer Wilfred Zaha also attended the event

Vodafone's VOXI and WPP Team Red Launch VOXI House with Star-Studded Event

VOXI by Vodafone, the UK’s first mobile offering dedicated to customers aged 29 and under, celebrated its latest offering, VOXI x Phones, last night with a star-studded event at East London’s Studio Spaces. 

Artists and celebrities including Jax Jones, Mabel and DJ Charlesy attended the VOXI House event. Available soon, VOXI x Phones gives customers a new, more flexible and affordable way to buy a smartphone with no upfront cost and 0% interest. As an exclusive launch offer, customers who purchase an iPhone with VOXI will also get a pair of Beatsx earphones at no additional cost.

The event saw performances from top UK music acts Jax Jones and Mabel, alongside DJ sets from home grown talent Monki and Maribou State.

Key highlights from the evening were livestreamed on Boiler 

Other celebrities such as Maya Jama and Premier League footballer Wilfried Zaha also attended the event, sharing their secrets to success in the world of social media. In a world where young sports stars are increasingly becoming social icons, Zaha has invested in building his personal brand via platforms such as Instagram and Facebook. Zaha commented: “You watch football but you don’t know people’s personality, and through social media you can get to know players you like and admire.”

Finders Keepers singer Mabel said that she has used social media to bolster her career: “The best thing you can do is you can use it to reach out to people, I still reach out to people in terms of collaborations. Don’t be afraid to just hit anybody up and be like ‘I really like this song’ to me that’s been the most successful way how all my collaborations have come about.”

VOXI gives customers who want unlimited data for social media2 and the latest smartphones, the freedom to buy a phone without being tied into a lengthy mobile contract. Offering low monthly instalments over 30 months for its range of smartphones via PayPal Credit3, VOXI customers have full control over their phone payment terms, with the flexibility to make additional payments to reduce the length of term, or pay off what’s left to get the newest upgrade. 

Dan Lambrou, Head of VOXI, said: “We believe that young people should be able to access the latest technology and best deals as easily as everyone else. They’ve told us they want the latest phones but don’t want to be tied down with a lengthy mobile contract and data allowance is really important. That’s why VOXI and PayPal have come up with a solution to provide the freedom and flexibility that they need combined with Endless Social Media.”

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Genres: People

Categories: Mobile Network, Utilities

Ogilvy UK, Thu, 25 Oct 2018 16:37:39 GMT