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Vodafone Shares Trade-in Excitement for iPhone 12 Series Launch

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Team Red at Ogilvy launched the campaign with Fresh Films' Anthea Benton directing

Vodafone Shares Trade-in Excitement for iPhone 12 Series Launch

Vodafone’s latest campaign from Team Red at Ogilvy breaks, with Anthea Benton directing. To celebrate Vodafone’s best trade-in offer yet on the new iPhone 12 series Anthea has curated a red Vodafone world that brings to life the anticipation and excitement of receiving a new iPhone.

Through three individual characters the films demonstrate the nuances in anticipation, and the variety of ways people release their excitement in unwrapping the sealed box and holding the latest iPhone.

Anthea said of the work: “Just completed three spots for Vodafone working with Jamie Romain and Dan Shone @ Team Red. A brilliant opportunity to explore great production design and sweet performances in these witty stories from modern Britain; three Apple lovers excitedly anticipating the arrival of their hot new iPhone 12 Pro.”


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Agency 

AGENCY: Team Red at Ogilvy

Executive Creative Director: Nicholas Wittenberg

Creative Director: Dan Shone

Creative Director: Jamie Romain

Creative: Tim Gavreil

Creative: Aaron Carbines

Head of Moving Image/Producer: James Brook Partridge

Assistant Producer: Sarah Chan 

Client Partner: Gianna Palyvou

Programme Director: Rebecca Coleman

Account Manager: Madeline McCarthy

Post Supervisor: David (Skippy) Clifton*

Post Production 

PRODUCTION COMPANY: FRESH FILM

Director: Anthea Benson

DOP: Will Bex

Managing Director: Kim Griffin

Producer: Simon Petter

Production Manager: Alex Yiaxis

Production Assistant: Sophie Johns + Louise Jackson

POST PRODUCTION

Sound: Parv Thind at Wave

Edit: Nick Lofting at Hogarth

Online: ANGUS WILSON @ Face NorthfX

Grade: Ben Rogers @Grammercy Park

VO: Sophia Brown@ The Joneses

Genres: Dialogue, Comedy, People

Categories: Mobile Network, Utilities

Fresh Film, Tue, 10 Nov 2020 18:28:54 GMT