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VML Appointed Creative Agency of Record for Transurban’s Linkt

14/11/2024
Advertising Agency
Sydney, Australia
61
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VML's remit will include enhancing customer awareness, comprehension, and advocacy
VML is thrilled to announce its appointment as the creative agency of record for Linkt, Transurban's customer retail brand in Australia.

VML will work with Transurban on enhancing awareness, comprehension, and customer advocacy, highlighting the significant  benefits Linkt provides to drivers. 

Chris Jackson, general manager of customer experience and operations at Transurban said, "We're excited to partner with VML to establish a brand platform for Linkt that will showcase the value Linkt brings to our customers.”

Sarah Bailey, managing director of VML Melbourne and Sydney, said, "VML is excited to partner with Transurban and communicate the true value Linkt offers its customers. Our aim is to showcase how Linkt's products and services can enhance travel experiences, transforming indifference into advocacy." 

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