Peach
Hobby home page
liahome
Electriclime gif
IPA Banner Global Recognition
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Vizeum UK Wins Match.com Business

Hires, Wins & Business 0 Add to collection

Media agency to handle offline media planning and buying

Vizeum UK Wins Match.com Business

Dating and relationship website match.com has awarded its offline media planning and buying business to Vizeum in the UK and three other markets.

The UK decision follows a review process that began in September and saw three other agencies take part in a competitive pitch, including incumbent Initiative. It coincides with the decision to award the business to Vizeum in Ireland and Belguim, along with France where the brand is known as Meetic.

Jeremy Corenbloom, Marketing Director UK & Ireland, match.com said: “Our market and the demands of our audience are constantly evolving so we were on the hunt for an agency that could help modernise the way we communicate with them. We firmly believe that Vizeum is the ideal partner to deliver on this aim and we’re looking forward to seeing the work that the agency produces.”

Jem Lloyd-Williams, Executive Director of Product and Innovation, Vizeum UK said: “Naturally, we’re delighted to have been selected by match.com, which is a clear market leader in a hotly contested sector. The decision speaks for our talented team and their ability to develop a simple strategy with innovative ideas at its heart.”

Digital media will continue to be handled by match.com internally. 

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Dating, Sports and Leisure

lbbonline.com, Fri, 16 Jan 2015 12:20:14 GMT