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Visa's Julio Jones-Supporting Spot

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BBDO NY's 'Dance Fever' revised for injury suffering Atlanta Falcons NFL player

Visa's Julio Jones-Supporting Spot

On Sunday, during NFL coverage on FOX, Visa aired a revised version of its “Dance Fever” spot featuring Atlanta Falcons wide receiver Julio Jones.  The spot carried the get well message “Hurry back, Number 11. The Julio isn’t the same without you” following the injury received by Jones two weeks ago.


As evidenced by responses on Twitter, fans thought this was a nice gesture on the part of Visa.

 


Credits


Agency: BBDO NY/Proximity NY
Client: Visa
Title: “Dance Fever”

 
Chief Creative Officer: David Lubars
Executive Creative Director: Toygar Bazarkaya
Executive Creative Director: Tom Markham
Associate Creative Director: Kim Baskinger
Associate Creative Director: Rey Martinez
Art Director: Jamie McGaw
Copywriter: Mike Folino
Group Executive Producer: Brian Mitchell
Executive Music & Radio Producer: Loren Parkins
Associate Producer: Georgie Turner
 

Senior Account Director: Olivia Farr
Group Account Director: Mark Pileggi
Account Director: Joe Prota
Account Manager: Jessica Sinto
 

Agency: MRY
Associate Creative Director: Ben Waldman
Account Supervisor: Ariel Feigenbaum
Associate Producer: Samantha McGrane

 
Production Company: Traktor
Director: Traktor
Executive Producer: Richard Ulfvengren     
Head of Production: Rani Melendez

                                                                                               
Editorial Company: Rock Paper Scissors
Editor: Carlos Arias
Producer: Lauren Cancelosi
 

Visual Effects: MPC                

 
Audio Mix: Sonic Union
Mixer: Michael Marinelli
Mixer: Paul Weiss                  

 
Velocity Sports & Entertainment
Senior Manager: Kevin Solomon

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Categories: Banking, Finance

BBDO New York, Tue, 22 Oct 2013 15:53:42 GMT