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Verizon Salutes Military to Show Family is 'Never Far' in New Spot

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Touching spot was edited by Uppercut’s Paul La Calandra

Verizon Salutes Military to Show Family is 'Never Far' in New Spot

Creative editorial shop Uppercut editor Paul La Calandra teams up with Tool director Floyd Russ to create a powerful spot saluting military families for Verizon, titled “Never Far” that shows that family bonds can surpass the limitations of physical distance.

This spot, out of 140, Verizon’s in-house agency, features a father overseas serving his country remotely, while still teaching his son about basketball.

Though the distance causes strains at times, the family is able to share important and genuine moments together through video chat, showcasing a meaningful and inspiring use of the technology.

La Calandra showcases his penchant for strong narrative work, crafting a powerful message for the telecommunications brand through relatable and emotional storytelling.


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Client

Advertiser: Verizon

Production Manager: Stephanie Balint (Senior)

Post Production / VFX

Flame Artists: John Geehreng

Colourist: Kath Raisch

Producer: Lisa Sadek

Flame Assist: Ben Williams

Head of Production: Julia Williams

Colour Company: CO3

Executive Producer: Kathrin Lausch

Creative Agency

Creative Agency: 140

Agency Production: James Chang

Production Company

Production Company: Tool of North America

Director: Floyd Russ

Executive Producer: Oliver Fuselier, Dustin Callif, Brad Johns

DOP: Peter Flickenberg

Music

Audio Engineer: Steve Rosen

Offline

Edit Company: Uppercut

Editor: Paul La Calandra

Genres: People, Storytelling

Categories: Utilities, Mobile Network

Uppercut Edit, Thu, 28 Jun 2018 20:11:34 GMT