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VCCP Media’s 6th Innovation Challenge Sees Global Media Crowned as Winner


Global Media emerged victorious out of the ten companies competing last night

VCCP Media’s 6th Innovation Challenge Sees Global Media Crowned as Winner

Global Media were crowned winners of VCCP Media’s 6th annual Innovation Challenge last night!

The event saw VCCP Media welcome a handful of select media owners who’d successfully navigated their way through the gruelling entry process. The entrants went head-to-head in a challenge to unearth the best media innovations in the industry. 

The shortlisted media owners were a combination of media stalwarts and exciting new companies. Those competing were: Acast; Amazon; Captify; Clear Channel; DOOH; Global Media; Ocean Outdoor; Sky; Timeinc; and Verifone.

Each entrant had five minutes to impress the VCCP Media team who scored the ideas based on the innovation and importantly, relevance to the chosen client.  

Catherine Becker, CEO of VCCP Media stated: 'Innovation is vital for our challenger cut through clients so it's great to host our sixth year of this event as #2017innovationchallenge"

Nick Baum, Managing Director at VCCP Media, said: “We’re delighted to have had a record number of entrants this year and the standard was undoubtedly the best we’ve seen. It was a great day which showcased the latest media trends in the market, importantly allowing VCCP Media to stay on the pulse for all of our clients. Thanks to all the entrants and a big congratulations to Global Media”. 

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VCCP, Thu, 16 Nov 2017 15:31:57 GMT