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USPS Helps Conquer the Distance in 2020 Christmas Campaign

17/11/2020
Advertising Agency
New York, USA
130
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McCann New York and MRM New York's film will run until 21st December on national broadcast, online video and print magazine media among other platforms
The United States Postal Service understands distance, and it conquers it every day. So this holiday season, more than ever, USPS dedicates itself to closing the distance between everyone in the country.

Even if we can’t be together in person for the holidays, the United States Postal Service is there to deliver the holidays for them. Using previously shot footage and an iconic Christmas song, 'I’ll be Home for Christmas', sung by Leslie Odom Jr., McCann Worldgroup (MRM New York and McCann New York) partnered with USPS to share USPS employees and carriers all across the country working hard to make deliveries happen.


Whether it’s working in a sorting facility, or driving to locations all over the country, USPS goes the distance to deliver holiday connections across America via cards and packages. The Postal Carriers and Postal Clerks featured were played by actual employees with the United States Postal Service based around the country.


The campaign will run beginning 6th November through 21st December on national broadcast, online video, print magazine media, streaming and terrestrial radio, direct mail, display, social media, digital OOH, search and eCommerce.

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