Unprecedented Times Call for Precedented Prices in ALDI’s Latest Campaign

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Campaign developed by ALDI's creative agency BMF and produced by Good Oil
Unprecedented Times Call for Precedented Prices in ALDI’s Latest Campaign

ALDI has launched a new campaign via BMF to reassure the nation its low prices aren’t going anywhere.

The campaign has rolled out across the country and includes TV, outdoor, in store, digital, social and catalogue.

The film was directed by Dave Wood out of Good Oil.



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Creative Agency: BMF

Executive Creative Director: Alex Derwin

Creative Directors: David Fraser and Dantie van der Merwe

Creative: Michael Dawson

Executive Planning Director: Christina Aventi

Group Planning Director: Kinga Papp

Senior Strategic Planner: Kellie Box

Managing Director: Stephen McArdle

General Manager: Paul Coles

Deputy Head of Account Management: Aisling Colley

Account Director: Bryan Bryant-Steeds

Account Executive: Flora Fraser

Head of TV: Jenny Lee-Archer

Agency Producer: Jess Vella

Director: Dave Wood

Production Company: Good Oil

Executive Producer: Juliet Bishop and Sam Long

Producer: Andrew ‘Macca’ McLean

Post Production: Alt.vfx

Editor: Simon Price @ARC

DoP: Germaine McMicking

Music & Sound Design: Rumble Studios

Client: ALDI Australia

Genres: Comedy, People

Categories: Supermarkets, Retail and Restaurants

BMF, 1 month ago