Tue, 02 Mar 2021 03:24:46 GMT
This is SIRAP’s first project for United Places and it’s a beautiful campaign, driven by a desire to connect the hotel to the fabric of its lush garden surroundings. The content really draws the garden into each room and helps to position United Places as a unique city offering, on the doorstep of the iconic Botanic Gardens.
Says Paris Thomson, creative director and founder of SIRAP: “This was our first time working with United Places and from the outset we felt there was alignment and a synergy between the signature design lens of SIRAP and the attention to detail and design consideration of the hotel.
“It was a very collaborative process, and we believe the outcome conveys the uniqueness of United Place’s inner-city location and luxury accommodation offering. Coming out of Melbourne’s third lockdown, we have – more than ever – loved working across such projects that showcase Melbourne for what it is – a dynamic and vibrant city.”view more - Creative
Client: United Places
Production & Creative Direction: SIRAP
Director: Paris Thomson – SIRAP
Director of Photography: Julian Tay – SIRAP
Cinematographer: Aaron Garcia – SIRAP
Genres: Luxury, Scenic
Categories: Hotels, TravelSIRAP, Tue, 02 Mar 2021 03:24:46 GMT