Ubisoft Selects Biborg for Anno 1800 Marketing Campaign

Ubisoft has selected the Biborg agency to accompany them in the marketing strategy of ANNO 1800, the seventh game in the ANNO series, which will be released on February 26th, 2019.

For the first time, Biborg accompanies the publisher on the launch of a game: the strategic positioning, manifesto, tagline, visuals and key videos for the media plan, as well as the entire digital campaign.

Ubisoft unveiled the key visual around the game at Gamescom 2018 in Cologne, as well as the tagline "Pioneers of a new damn", both signed by Biborg.