UBER LATAM Chooses ROCKNROLLA to Lead Communications

UBER LATAM has selected ROCKNROLLA, the branding, ideas and entertainment studio, to lead its communication in Latin America. The first projects will be launching in Costa Rica and Ecuador. 

With this new partnership, ROCKNROLLA continues to expand its regional influence, in this case working with one of the main brands in the new economy. 

“We are very excited about the invitation to collaborate with one of the most relevant brands today. I believe that nowadays no one ignores what UBER has to say,” says Diego Castillo, director at ROCKNROLLA and one of the team members in charge of the projects that will be carried out for the brand. 

“Such good news continues to confirm that our study model for the definition, creation and production of projects in branding, ideas and entertainment, is increasingly reaching the marketing hubs of major brands,” comments Santi Dobrich, ROCKNROLLA’s creative director.

Diego Castillo and Santi Dobrich will be leading the projects for the brand, with the support of multidisciplinary teams that will provide assistance in each territory. These teams will be tailored according to the specific needs of each project, consolidating the differentiated model of value generation proposed by the studio based in Guatemala, and that is currently working in projects from Argentina to New York.