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Uber Goes From Tap to Table With New UberEATS Food Delivery Service

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Strike Anywhere works with Uber to shoot launch spot for the new service

Uber Goes From Tap to Table With New UberEATS Food Delivery Service

In the latest of innovative expansions, Uber throws its hat in the food delivery service ring with the launch of their UberEATS service.  UberEATS started its rollout in L.A. and Barcelona and launched in New York and Chicago last week.  With a menu of available dishes that changes daily, lunch foods will range from $9 to $12 while dinner meals will go from $10 to $15.  And, of course, an Uber car delivers the meal. 

Strike Anywhere worked directly with Uber to develop the project and tapped Mimi Cave as the director for the 30 second spot, titled “From Tap To Table”, for UberEATS.

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Advertiser: Uber

Post Production / VFX

Colourist: Ayumi Ashley

Production Company

Director: Mimi Cave

DOP: Donovan Sell

Producer: Adrienne Hall

Production Company: Strike Anywhere


Sound Design: Joaby Deal


Editor: Noe Chavez

Categories: Online retailers, Retail and Restaurants, Fri, 08 May 2015 10:58:52 GMT