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Creative in association withGear Seven
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TrePalm’s Aaron Alter Shoots and Directs Goosebump-Laden Visuals For Nervcast

31/07/2019
Production Company
Toronto, Canada
120
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Aaron tells the story of a bereaved lover who hangs on to a previous relationship for the band's 'Lie Here Awake' promo
TrePalm director Aaron Alter has re-teamed with Toronto thrash metal band Nervcast to shoot and direct another video for their single 'Lie Here Awake,' and it’s no ordinary rock ’n roll video. 

Aaron’s latest work incorporates a story of a bereaved lover who hangs on to a previous relationship after their partner has passed away, with Aaron helming the video’s goosebump-laden tale as well as its cinematography. Doused with static shots that’ll make your hair rise, it didn’t take Aaron very long to come up with the video’s concept upon first listen, and since having worked with the band previously, Aaron took upon the challenge to raise the bar of metal music videos. 


Aaron remarks that pairing up with Nervcast for the second time has taken their creative alliance to another level: “This is my second video with Nervcast and I feel like we really trust each other at this point so it was really exciting to be able to use it as a platform to express something important to me.”

The concept, according to Aaron, is a reflection of a relationship that everybody has experienced at one point, in that it’s easy to have tunnel vision and being unable to tell when the connection between two lovers is no longer healthy. Beneath the shredding solos and the rock ’n roll persona, the double-hatted director/DP embeds a little bit of himself within the creative.

Aaron shares his thoughts on how his latest video with Nervcast is different than previous projects: “I think this music video is extra personal to me, it's really important for every project to be therapeutic, or a vehicle for reshaping negative energy into something positive and beautiful. I feel like the work is elevated the more vulnerable you are, and some projects inspire that more than others, this was definitely one of them. I had my first rough cut within five hours of wrapping the shoot, I just was really excited to see it and show it to people.”
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