Toyota Corolla 2014 'Garage Door'

bns.films, the production division of Brand New School, and H & L Partners team up to make a new spot for the 2014 Toyota Corolla, "Garage Door." bns.films directors Robert Bisi and Ben Go show off the fabulous fun of the new Corolla, but with the same sensible price and reliability Toyota is known for.

 

Bisi and Go were engaged in every element of the creation of the spot from concept to production to editing and VFX and finishing. “This project was a great fit for us. A live action story with a whimsical twist," notes director Robert Bisi. "H&L were once again amazing collaborative partners, with everyone involved putting forth a great creative effort and respecting the process, and it shows in the final product.”

H & L and Brand New School have come together before for Toyota, with similarly spectacular creative results.  "With our friends at H & L, we were able to work closely with one another and help to manifest their creative ideas," says Executive Producer Paul Abatemarco.  "We couldn’t have asked to work with a more helpful, creative and collaborative team. This was a perfect campaign for us to be able to demonstrate the Brand New School ability of elegantly handling multiple disciplines in a single project, from directing to animating and creating visual effects.”

Credits

Agency: H & L Partners
Agency Location:  San Francisco
Head of Broadcast: Jay Cortez
CCO: Rob Bagot
ACD Copywriter: Dallas Baker
ACD Art Director: David Swope

Production Company: bns.films | Brand New School
Production Co. Location: Santa Monica
Directors: Robert Bisi & Ben Go
Managing Partner: Devin Brook
Executive Producer: Paul Abatemarco
Director of Photography: Gyula Pados

Post Production Company: Brand New School
Post Production Company Location: Santa Monica
Executive Producer: Paul Abatemarco
Producer: Megan Kennedy
Creative Directors: Robert Bisi & Ben Go
Editor: Mike Hackett 

Audio Production Company: M Squared
Audio Production Company Location:  San Francisco
Mixer: Ryan Sibitz