Wed, 15 Dec 2021 11:49:36 GMT
Independent agency Together w/ announces Denise Aranovich as head of strategy and business integration. She joins the company as part of the growth and consolidation of its team.
Aranovich has formidable experience in innovation and brand architecture, naming and concept development. In her new role, she will lead Together w/ strategy planning for all markets. She will also have the mission to inspire the agency team.
Commenting on his appointment, Luciano Landajo, managing director and partner of Together w/, said: “Her experience managing large strategic initiatives and diverse individuals, as well as her ability to lead interdisciplinary teams with a focus on leadership, culture and the development of people will add a tremendous value. Her expertise will help us continue consolidating the operation to provide the best support to our clients and our talent”.
Doug Livingston, Together w/ partner, based on New York, adds: “Denise is an out-of-the-box thinker with excellent communication skills and global experience. I have no doubts that she will provide a renewed vision for client initiatives and inspire our agency's talent”.
Aranovich is a bilingual marketing and branding expert, highly regarded for accomplishments in planning and leading comprehensive global brand strategies and deploying innovation for Fortune 500 companies like Unilever where she spent ten years, most recently as Global Brand Manager for Impulse and Skip. Aranovich also brings a depth of knowledge in social her recent position as HR Business Partner of Trendsetters, the leading talent management agency in Latin America. There she represented more than 300 influencers across all platforms and verticals, enhancing their personal brands and connecting them to the marketplace.
About her arrival at Together w/, Aranovich comments: “My passion is creating and managing brands. Together w/ offers tremendous opportunity to translate that passion into a powerful culture of strategy and business integration. In a fast paced world I am excited to apply our concept of Modular Intelligence to align teams, content, platform and marketing science to deliver exponential growth for our client’s brands. And of course, I love the Together w/ philosophy, “Great Relationships Make Great Work”, because today there are no grand gurus, only true teamwork.”view more - Hires, Wins & BusinessTogether-w, Wed, 15 Dec 2021 11:49:36 GMT