Peach
Hobby home page
Soundlounge
Electriclime gif
AdGreen
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Tito’s Handmade Vodka Raises Awareness on Animal Transport in Bid to Raise Funds

Creative 219 Add to collection

ELEMENT's series 'Coming Home: Stories of Canine Transport' captures real-life negotiations, transport, car breakdowns, plane rides and more

Tito’s Handmade Vodka Raises Awareness on Animal Transport in Bid to Raise Funds

Tito’s Handmade Vodka, together with ELEMENT Productions, has crafted the heart-wrenching campaign 'Coming Home: Stories of Canine Transport' telling the - at times treacherous - stories of shelter dogs being transported cross-country to find forever homes in new cities and towns across America.

Over the past eight months, interest in adoption has been at an all-time high. While it may seem that dogs are being adopted left, right and centre, the unfortunate reality is that natural disasters and lax spay-neuter practices have led to thousands of strays and heartbreakingly overcrowded shelters throughout the Southern U.S.

Tied to the brand’s Vodka for Dog People Program, the series launched to raise awareness about animal transport and help fundraise for future flights. The films build on Tito’s 23 years of rescuing and protecting animals and celebrating the people who dedicate their lives to saving strays.

To shoot the series, ELEMENT deployed three production teams and directors pre-pandemic to capture real-life negotiations, transport, car breakdowns, plane rides, and more, to share the stories of three leading canine transport organisations.


view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Charity, Corporate, Social and PSAs

Press Kitchen, Thu, 03 Dec 2020 09:55:41 GMT