Sexy people in sexy commercials sell. It doesn't take a genius to work that out. But can said sexy models turn on the charm when the spot they're filming goes completely off kilter? Save The Children's newest PSA finds out.
The awkward spot was produced by Big Block Live, the team behind March's brilliant 'Most Shocking Second a Day Video', and was created and screened in time for mothers' day in the USA.
Credits
Client: Save The Children
Creative Director (Save the Children): Michael Amaditz
Manager of Video Production (Save the Children): Suzanne Klaucke
Production Company: Big Block Live
Directors: Josh + Vince
Managing Director: Kenny Solomon
Executive Producer: Mary Crosse
Producer: Corwin Carroll
Director of Photography: Joe Victorine
Editor: Alex Amoling
Colorist: Tristan Kneschke, Exit Editorial
Sound Design: Joel Raebe, Lichen Lion