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This Rite Aid Spot Was Cancelled Due to the Actor Having the Flu

Creative 361 Add to collection

Havas Worldwide New York launches comedic campaign for pharmacy

This Rite Aid Spot Was Cancelled Due to the Actor Having the Flu

As experts of the health and wellness of the communities it serves, Rite Aid is dedicated to creating a flu-free community through its vaccine offerings. We all count on each other and if we get the flu, it impacts other people’s lives.

This year, Rite Aid’s flu campaign is designed to show the importance of a flu-free community by highlighting the most important people in the neighbourhood, including a mailman, referee, barista and crossing guard. There’s even an 'unfinished spot' since the actor and director called out for a sick day.

Created by Havas Worldwide NYC, the flu campaign includes TV, radio, digital, print (magazines), and social.

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Creative Agency

Art Director: Matt Consolazio

Associate Creative Director: Alexis Garber

Business Manager: Diane Wolfe

Chief Creative Officer: Harry Bernstein

Copywriter: Chris Chen

Creative Agency: Havas Worldwide NYC

Group Account Directors: Rick Cusato

Group Creative Director: Tommy Troncoso, Nazly Kasim

Junior Producer: Charlie Williams

Management Supervisor: Dorothée Cocula

Managing Director: Morgan Seamark

Program Manager: Tim Saverine

Senior Producer: Jen Tenaglia

Genres: Comedy

Categories: Health care, Beauty & Health

Havas US, Wed, 04 Sep 2019 15:04:24 GMT