senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

Thibaut Grevet Crosses Continents for Scenic New Cycling Film

06/07/2015
Production Company
London, UK
74
Share
The Able&Baker director shot this beautiful spot for social fitness community Strava
Thibaut Grevet brings us this cinematic branded content for cycling app and social fitness community, Strava. Launched yesterday, 'Ride With Us' is a celebration of the unspoken rituals that unite a geographically diverse community of cycling subcultures who use the app to share, compare and compete.

For a shoot spanning three continents, Able&Baker's director Thibaut met with local cycling clubs in Sao Paulo, LA, The Pyrenees and London's surrounding areas to capture the heart and determination characteristic of the sport and those who live for it.  

Accompanying the main film is a campaign of social media optimised 15s edits, each picking out individual rituals as they find their expression through Strava cyclists around the world. For the ritual edits and more from Thibaut, check out his reel here
Brand
Agency / Creative
Production
Credits
Brand
Agency / Creative
Production
SIGN UP FOR OUR NEWSLETTER
More News from Park Village
The Directors
The Directors: Nothing Lost
07/11/2024
48
0
ALL THEIR NEWS
Work from Park Village
Wear Wool, Not Waste
Woolmark
24/09/2024
37
0
My Golden Moment with Olympian Martin Dolenc
Corona x Mission Blue
03/07/2024
13
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0