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These Singing Sloths Prove There's Money in Ridiculous Advertising

Creative 0 Add to collection

F/Nazca Saatchi launches bizarrely brilliant spots for the Miami Ad School

These Singing Sloths Prove There's Money in Ridiculous Advertising

Miami /ESPM launches a campaign communicating the start of its two-year courses – writing, art direction, and graphic design - at its two locations in Brazil: Sao Paulo and Rio de Janeiro. This is the first campaign signed by F/Nazca since assuming the account in August 2014, and it will be adapted to be used by leading Miami Ad Schools around the world, such as: United States locations in Miami, New York, San Francisco and Minneapolis, as well as Berlin, Hamburg, Madrid, Mumbai, and others. 

The campaign shows how advertising can still be fun despite all the surveys, focus groups, and animatics. The pieces include films, ads, and online media. They are examples of how it is still possible to build brands using good ideas, humor, and irreverence. They invite creative young people to begin at a school that values good ideas and shapes creatively daring people that will change the market.


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Post Production / VFX

Post Production Company: Clan

Animation

Illustrator: Fabio Vido

Creative Agency

Account Management: Dani Scalice | Ligia Grammont | Luisa Paiva

Art Buyer: Edna Bombini

Creative Agency: F/Nazca Saatchi & Saatchi

Executive Creative Director: Fabio Fernandes | Eduardo Lima

Media Planner: Fábio Freitas | André Cais

Photographer: Zarella Neto

Planner: José Porto | Felipe Santini

Creatives: Rodrigo Adam | Igor Cabó

Production Company

Director: Marcio Leitão

DOP: Pepe Mendes

Executive Producer: Adriano Costa | Regiani Pettinelli

Production Company: SquareHead

Music

Music Production: Equipe Tentáculo

Producer: Equipe Tentáculo

Offline

Editor: Marcio Leitão

Genres: Comedy

Categories: Education, Corporate, Social and PSAs

lbbonline.com, Mon, 11 May 2015 15:06:10 GMT