These Galaxy Ads Are 'Accidentally Renaissance' (on Purpose)

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BBDO Dublin worked with Dutch fine art photographer Gemmy Woud-Binnendijk to create the sumptuous images of 21st-century life
These Galaxy Ads Are 'Accidentally Renaissance' (on Purpose)
Accidental renaissance, meet exquisite chocolate. To taste Galaxy is to transcend the humdrum, and escape to a world of pure rapture. It’s better described with pictures than with words.

To achieve that, BBDO Dublin tapped into the rising trend of “Accidental Renaissance". Moments of everyday 21st century life, with a dramatically painterly vibe.

The team worked with renowned Dutch fine art photographer - Gemmy Woud-Binnendijk - to create a series of images that depict contemporary life in all the sumptuous luxury of both renaissance paintings and Galaxy chocolate.

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Photographer: Gemmy Woud-Binnendijk

Client

Advertiser: Mars

Brand: Galaxy

Creative Agency

Art Director: Ivona Poljak, Fionán Healy

Copywriter: Isabel Harvey

Creative Agency: BBDO Dublin

Creative Director: Colm O'Gaora

Executive Creative Director: Dylan Cotter

Planner: Rachel O'Donovan

Producer: Noel Byrne

Genres: Comedy, People

Categories: Food, Confectionery

BBDO Dublin, 1 year ago