senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Hires, Wins & Business in association withLBB Pro
Group745

The Media Kitchen Appoints New Digital Engineering Director

16/04/2014
81
Share
Jonathan Kim appointed directorial role at TMK

As the digital world is constantly innovating and impacting the way media is managed, The Media Kitchen (TMK) has appointed Jonathan Kim to the role of Digital Engineering Director. In this role – which is a brand new role at the agency – Jonathan will capitalize on the curiosity that follows the digital trend and facilitate the adoption of new tech under empirical analyses. 

A major friction point in the media marketplace is how to use data derived from programmatic strategies across all digital channels. In his new role, Jonathan will be helping all ranks at TMK connect these dots. Also, with clients becoming increasingly more involved in ad tech and caring what technology their agencies are using to manage their digital investments, Jonathan will continually evaluate TMK’s tools and improve upon them to benefit clients as well as the agency.

Digital trends that will be Jonathan’s primary focus this year include cross channel attribution, viewability, cross device attribution, and programmatic buying. In addition to his client responsibilities, Jonathan will also serve as the liaison between kbs+ Ventures and TMK – connecting the future of technology with today’s agency and brands. Jonathan was previously Senior Search Strategist. He will report to Brian Nadres, Group Director of Search.

Work from
Unbearable
Robitussin
15/07/2024
1
0
Leveled Up
Best Buy
15/07/2024
2
0
You Found Gold
Modelo
15/07/2024
1
0
ALL THEIR WORK