The Marketing Store has added Billington Cartmell’s Tom Lamb to the post of Business Director.
Lamb will begin working immediately on the agency’s expanding FMCG portfolio and its most recent addition, Heineken-owned Sol Beer, for which The Marketing Store will handle global below the line activity.
He joins after a four year spell at Billington Cartmell, where he worked across a variety of the agency’s biggest clients, leading campaigns such as Heinz’s ‘Dream Meanz Heinz’ and ‘Not Slow for Cats’ for Go-Cat, which achieved the brand’s largest market share ever. Lamb also played a key role in securing business from Nectar, Cadbury, Comic Relief and Bel UK.
Lisa Bonney, MD, The Marketing Store commented: “Tom’s a fantastic addition to the agency. Entering 2012, we have both high ambitions and high expectations of what we can achieve. We’re setting about adding the right people to help us reach these targets and Tom thoroughly fits this mould. His track record more than speaks for itself.”
Lamb began his career at Biggart Donald (now BD Network) in 1998 as its first London office employee, a place he would rejoin seven years later as a Senior Account Director for Coca Cola, the agency’s biggest client. Here, he established his own team and tripled turnover, whilst working on Coke’s 2006 World Cup Campaign and the national launch of Coke Zero. In-between, Lamb spent four years at start-up agency Propulsion Brand Communications, ascending to Account Director and working across a number of drinks clients.
Lamb added: “I’m delighted to have joined The Marketing Store at a highly exciting time for the agency. The scope of opportunity is immense and I’m looking forward to leading the team to successful growth in both client numbers and breadth of work.”