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The Marketers' Anthem


Open salutes pie chart-wielding powerhouses for Strategy

The Marketers' Anthem

Oh Marketers. You moved us to vote, follow, share, pin, tweet, re-tweet and like. You proved that "vertising" can go on the end of anything. You created a community for people who use the same deodorant. You made us cry not once, but twice, during a juice commercial. You even let us befriend a cookie on Facebook. Well done you!


For this year's Marketer of the Year issue for Strategy magazine, Toronto-based creative shop Open created The Marketers’ Anthem, a video tribute to the pioneering attitude of the marketing professional. Go ahead, double like this. 




Creative Agency: Open, Toronto, Canada
Partner Creative: Martin Beauvais
Partner Strategy: Christian Mathieu
Art Director: Jessica Carter
Copywriter: Kate Thorneloe
Project Lead: Anne Ngo
Project Manager: David Power

Production: School Editing
Editor: Ryan Hunt
Assistant Editing: Daniel Bochenski
Exec Producer: Sarah Brooks
Producer: Emily Torontow

Music and Sound Design: Apollo Studios
Sound Design: Yan Dal Santo 
Sound Design: Daenen Bramberger
Sound Design: Harry Knazan
Sound Design: Armen Bazarian, 
Exec Producer: Benedicte Luneau
Producer: Tom Hutch

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