Tue, 02 Apr 2019 17:00:50 GMT
Why do we need the Indie Awards?
Taking a look at the WARC 100 rankings this year, it may not come as a surprise that over 80% of the awards were won by the holding companies. The same goes for the Dubai Lynx awards - 95% of the 193 awards presented went to the traditional network holding companies: WPP, Omnicom, Publicis, etc. Independent agencies simply aren’t winning many awards, in comparison.
That’s why the Indie Awards were created: so that ambitious, creatively-driven independent agencies can benchmark themselves against other independents. This is not a program where the biggest beat the best.
For the first time this year, thenetworkone will offer dedicated feedback from industry experts to every agency that enters the awards: scoring on how its entry performed on four relevant criteria, plus a comment on how to do better next year and improve your chances, in other awards.
The awards are simple, affordable and easy to enter: there are 5 judging categories: Creative, Media, Corporate PR, Lifestyle PR and Public Good - a new category for 2019.
You can find full information and a link to enter your best work, at: indieawards.global. Entries are $200 USD and are open now, closing on May 21st.
Picture: last year's Best in Show winners Hasan & Partners collect their award.