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The Immortal Awards Announces 2018 Shortlist



85 pieces of work are to be judged in New York City in the inaugural year of Little Black Book’s award show

The Immortal Awards Announces 2018 Shortlist

The shortlist for the inaugural Immortal Awards has been announced today, as the jury descend upon New York in preparation for the final round of judging. The 85 highest scoring pieces of work from across the globe will be debated and deliberated by jurors on Friday 2nd November – aptly the Day of the Dead!

The Immortal Awards were launched to challenge the way our industry celebrates and benchmarks the talent in this business. By making the award free-to-enter for members and limiting each company to a maximum of five entries, work from across the globe has been judged on a level playing field. Subsequently, the shortlist contains work from 23 countries from across the globe.

Founder of LBB and The Immortal Awards Matt Cooper comments: “We have some of the best creative work from this year on the shortlist - and it's not just the same projects that we’ve seen at every other award show. We’re thrilled to see such a diverse range of work coming from creative companies around the world, from the big networks to the independents, across the agency, production and post-production worlds. We’re all incredibly excited to see which pieces of work our jury will deem Immortal on Friday!”

The Immortal Awards jury is comprised of the most accomplished creative professionals from around the globe. Only the very best and most memorable work will be awarded with entrants in the running to take home either a Commendation or one of the first ever Immortal Awards. The trophies will be reserved for creative executions that jurors believe will live long in the memory of their audiences.

Awards director Paul Monan says: “We’ve been very lucky to have some of the industry’s most exceptional creative minds on board to make the important deliberations that will name our first winners. It’s going to be a tough task for our jurors to decide which work is Immortal, but it should be an exciting day of debate and deliberation. This jury will set the standard for years to come and we can’t wait to see which projects are worthy of Immortal status.”

A huge thank you to our partners who have helped make this year's Immortal Awards a reality: Honeycomb | IMD, Framestore, Talon Outdoor, Framestore, Powell, Smoke & Mirrors, Taylor James, The Team Companies, Eclectic, LS Productions, The Mill, Cheat, Chimney, Cinelab London, GPN and Whitehouse Post.

Winners will be announced on 12th November 2018.


The Shortlist:

The shortlisted works are listed below with their entrant companies. Winning work will be released with full credits.



#LIFEINHEL - Finavia

- TBWA\Helsinki, Helsinki, Finland

&Design - Samsung

- Sibling Rivalry, New York, USA


A Moon For All Mankind - Samsung

- Framestore, London, UK


A/R Jordan - Jordan

- R/GA, New York, USA


Aeronaut - Billy Corgan

- Isobar, London, UK


Alexa Loses Her Voice - Amazon

- Hungry Man, London, UK


Alive - BOSE

- Absolute Post, London, UK


AutoAds - carsales

- CHE Proximity, Melbourne, Australia


Blacker Than Black vinyl - Peter's Apartment

- McCann Prague, Prague, Czech Republic


Blood Normal - Libresse

- Cinelab London, Slough, UK

- AMV BBDO, London, UK


Boxes - Uber

- Forsman & Bodenfors, Gothenburg, Sweden


Breaking Ballet - Joburg Ballet

- Darling Films, Johannesburg, South Africa


Choose Go - Nike

- Anonymous Content, Los Angeles, USA


Country Time Legal-ade - Kraft/Heinz Country Time Lemonade

- Leo Burnett Chicago, Chicago, USA


Dundee: The Son of a Legend Returns Home - Tourism Australia

- Droga5 New York, New York, USA


Escape - Audi

- BBH London, London, UK


Exclusive the Rainbow - Skittles

- DDB North America, New York, USA



- Mother, London, UK


Fight for Territory - Lions Rugby Tour

- DDB New Zealand, Auckland, New Zealand


Follow the Arches - McDonald's

- Cossette, Montreal, Canada


Fresh Prints - Aldi

- McCann Spain, Madrid, Spain


Get Mesmerized! - Gastropolis Cooking School

- White Rabbit Budapest, Budapest, Hungary


Go With The Flaw - DIESEL

- Publicis Italy, Milan, Italy


HomePod - Welcome Home - Apple

- TBWA Worldwide, New York, USA

- Final Cut, Los Angeles, USA


It's a Tide Ad Campaign - Tide

- Saatchi & Saatchi New York, New York, USA


Live Looper - Downtown Records

- BBDO New York, New York, USA


Lost Panda - Tile

- Alt.vfx, Brisbane, Australia


Love Over Bias - P&G

- Whitehouse Post, Chicago, USA


Major - Hennessy

- Woodwork Music, Manchester, UK


Mix up Look Sharp - H&M

- Electric Theatre Collective, London, UK


Moz The Monster - John Lewis

- Partizan London, London, UK


Mum's Birthday - Cadbury

- Academy Films, London, UK


My Line - Ministry of Technology & Communication of Colombia

- MullenLowe SSP3, Sao Paulo, Brazil


Nothing Beats a Londoner - Nike

- Time Based Arts, London, UK

- Cinelab London, Slough, UK

- Final Cut, New York, USA


Now That's Adulting - Kinder Bueno

- TMW Unlimited, London, UK


NSW AW18 - Nike



Obsession For Smoothness - Double A

- AOI Pro. Inc., Tokyo, Japan


Paused By - Jil Sander

- 2AM, London, UK


'Petal Paint' - JAT Holdings

- Leo Burnett Sri Lanka/Toronto, Singapore, Singapore


Pleader - Alt J

- Biscuit UK, London, UK


Save Our Species - Lacoste

- BETC Paris, Paris, France


Searching For Syria - Google

- R/GA London, London, UK


SelfieSTIX - Pedigree

- Colenso BBDO, Auckland, New Zealand


Station 13 - Indochine

- Independent, London, UK


Talk Social to Me - Wendy's

- VML, Kansas City, USA


The Colorblind Viewer - Tennessee Department of Tourist Development

- VML, Kansas City, USA


The Killer Chatbot - Smaller and Smaller Circles

- MullenLowe Asia Pacific, Singapore, Singapore


The Most Well Reviewed City On Amazon - Kansas City Economic Development

- Barkley, Kansas City, USA


The Postman Dreams 2 - Prada

- Anonymous Content, Los Angeles, USA


The Road To HBL - Nike

- R/GA Shanghai, Sydney, Australia


The Talk Blackish Integration

- BBDO New York, New York, USA


The Unconquered - IPN

- Juice, Wroclaw, Poland


The UPS Store's Labo Toy-Con-Tainer - The UPS Store

- EP+Co, New York, USA


Unlock - Apple

- Furlined, Los Angeles, USA


Visions - Heineken

- Taylor James, London, UK


War Correspondent on Breast Cancer - Samsung

- Cheil Worldwide Spain, Madrid, Spain


War Dance - Thylacine

- Caviar, London, UK


Wasteland with a V - V

- Clemenger BBDO Sydney, Melbourne, Australia





Cybersmile and Chessie King Body Positivity Campaign - Cybersmile Foundation

- Freefolk, London, UK


Destination Pride - PFLAG Canada

- FCB/SIX, Toronto, Canada


End Family Fire - The Brady Campaign

- Droga5 New York, New York, USA


Hope - ICRC

- Blur Films, Madrid, Spain


Palau Pledge - Palau Legacy Project

- Host/Havas, Sydney, Australia


Posts Into Letters - Change the Ref

- Area 23, An FCB Health Company, New York, USA

- Great Guns UK, London, UK


Project 84 - CALM

- adam&eveDDB, London, UK


Project Revoice - The ALS Association

- BWM Dentsu Sydney, Sydney, Australia


Re:scam - Netsafe

- DDB New Zealand, Auckland, New Zealand


Sindoor Khela - No Conditions Apply - The Times of India

- FCB APAC, Singapore, Singapore


Sip Safe - Monash University

- Y&R Melbourne, Sydney, Australia


Stop The Horror - Go Gentle Australia

- Revolver and Will O'Rourke, Sydney, Australia


The Black Supermarket - Carrefour

- Marcel Paris, Paris, France


The Good Vibes Project - Sense International

- Cheil Worldwide India, Gurugram, India


The Uncensored Playlist - Reporters Without Borders

- DDB Group Germany, Berlin, Germany


To the Last Tree Standing - Greenpeace

- Ogilvy Poland, Warsaw, Poland


Touching Masterpieces - Neurodigital

- Geometry Global, Prague, Czech Republic


Trash Isles - LADBible/The Plastic Oceans Foundation

- AMV BBDO, London, UK




#bloodnormal - Libresse

- Somesuch, London, UK


Aria - Bongiovi Accoustic Labs

- J. Walter Thompson New York, New York, USA


Imaginary Friend Society - Pediatric Brain Tumor Foundation

- RPA, Los Angeles, USA


Imaginary Friend Society AR - Pediatric Brain Tumor Foundation

- Tool, Los Angeles, USA


It's Just a Phase - SOAR

- ROTHCO | Accenture Interactive, Dublin, Ireland


The First Smart Media Device for the Visually Impaired - Dot Mini



Welcome to the Imaginary Friend Society - The Pediatric Brain Tumor Foundation

- Gentleman Scholar, Los Angeles, USA




Delayed Flight Machine - KitKat

- J. Walter Thompson Sao Paulo, Sao Paulo, Brazil


Disappearing Person Alerts - Queensland Police

- BWM Dentsu Melbourne, Sydney, Australia

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The Immortal Awards, Wed, 31 Oct 2018 17:44:02 GMT