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'The Gun Violence History Book' Tells a Brutal 228-Year Story of Violence in the US

02/05/2019
Advertising Agency
New York, United States
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The Illinois Council Against Handgun Violence and FCB Chicago launch the history book as a tool to teach voters how they can stop repeating history
Following on from its “Most Dangerous Street” installation, the Illinois Council Against Handgun Violence (ICHV) has launched another activation that recently took place in Chicago. During the event, the organisation - in partnership with FCB Chicago - unveiled 'The Gun Violence History Book'. Outlined in 19 chapters and 853 pages, the book contains 228 years of gun violence history in America.


The articles, facts, and data within are intended to be a tool to teach current and future voters how they can stop repeating history. Additionally, the book has formed part of a learning plan for teachers and schools in Chicago.


Where the bullet finally stopped, is a message for readers: “This bullet stopped. But history continues to be written. Support universal background checks at stopgunviolencehistory.com.” The site helps connect people with their senator, and then sends an automated email urging for universal background checks.


The nonprofit is also encouraging communities to support Fix the FOID Act [HB 96] – a new legislation with the goal of addressing loopholes in our existing gun licensing system – by encouraging lawmakers to support.
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