The Essential List: Shai Caleb Hirschson

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Creative Managing Director at GINGER x MassiveMusic shares the best of Berlin and Johannesburg
The Essential List: Shai Caleb Hirschson

Shai Caleb Hirschson’s first album was by Vanilla Ice, but don't let that fool you. These days he's a musical powerhouse, heading up GINGER x MassiveMusic in Berlin. Originally from Johannesburg in South Africa, these days you’re more likely to find him hanging out in Mitte with his Boxer. While music is his job and passion, on the side he’s also been sharpening up his carpentry skills.



Lifestyle



o Place of birth: Johannesburg, South Africa


o Hometown: Berlin

 

o Staycation: Amsterdam
o Vacation: Santorini
o Pet: Boxer
o Place of work: GINGER x MassiveMusic - Studio / Showroom Berlin Mitte

 

o Place of workout: Soho Berlin
o Side project: Interior Design, Carpentry
o Mode of transport:  


o Bonus travel essential: Kindle



Culture



o Artist: Miro
o Musician: Mark Ronson
o Commercials / music video director: List is long, there are a bunch of great young up and comers too
o Film director: Martin Scorsese
o Photographer: Rankin
o Film: One Flew Over the Cuckoo‘s Nest


o Series: Fargo
o Commercial: Apple 1984 


o Music video: RHCP Dani California
o Video game: Mario Bros 3
o Board game: Backgammon
o Book: Think Fast, Act Slow
o Magazine: Monocle
o Bonus culture essential: Actual Museums



Food and Drink



o Breakfast: Black Coffee
o Restaurant: Il Leone Mastrantonio - Cape Town, South Africa
o Cheap bite: Nandos
o Working lunch: Cold pressed Juice
o Favourite dish: Pastrami Sandwich 
o Signature dish: Pastrami Sandwich
o Guilty pleasure: Biltong
o Bar: Odessa Bar, if I must
o Booze: Whiskey Sour / Blood & Sand
o Not booze: Apple Carrot Juice



Kit



o Phone: iPhone 11 Pro
o Computer: Macbook Pro
o TV: The Frame
o Headphones: AirPods Pro
o Camera: Fujifilm XT-30
o Soundsystem: Sonos
o Pen / pencil: Pen
o Where you document an idea: Moleskine, I carry it with me at all times
o Casual clothing: I have 4 pairs of the same Jeans, 10 black, 10 white T-Shirts. Done
o Smart clothing: What's that?
o Footwear: Sneaker freak
o Watch: Apple Watch
o Collection: Sneakers
o App: TapThatTempo
o Favourite social media feed: Try to stay free from this
o Work program: G Suite
o Digital work tool: iPhone
o Analogue work tool: Mouth
o Morning grooming / makeup essential: Coltrane Clay


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GINGER x MassiveMusic, 3 months ago