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The Dead Rise in Sci-Fi Horror Short for the Launch of Video Game 'The Callisto Protocol'

01/12/2022
Advertising Agency
Los Angeles, USA
831
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Digital Kitchen collaborates with Prettybird director Vellas and Rodeo FX on spot for Striking Distance Studios

The Callisto Protocol, the highly anticipated sci-fi survival horror video game from Striking Distance Studios, a KRAFTON, Inc. studio, has launched its first live action trailer ‘Rise, Dead Man’.

Created and produced by Digital Kitchen, part of the Sid Lee creative community, in collaboration with Prettybird director Vellas and Rodeo FX, the spot combines live-action and VFX to explore the layers of fear that are infused throughout the video game.

Using two interconnected timelines, the spot follows Jacob, brought to life by Josh Duhamel, from the beginning of his story, with his varying emotions and physical experiences juxtaposed against the horrors he must survive and escape through his journey - on both the exterior of Callisto and within the bowels of Black Iron Prison.

“Our goal with this spot is to capture the imagination of the public and showcase the visceral story and terrifying world we’ve crafted so meticulously in The Callisto Protocol,” said Glen Schofield, CEO of Striking Distance Studios.

“The game has such a rich visual narrative, we really wanted to do it justice by cranking up the tension and dread every step of the way - alluding to the horrors and helplessness that awaits Jacob on Callisto,” said Mason Nicoll, Executive Creative Director, Digital Kitchen. “He’s been beaten down, through hell and back, but does he have just enough left inside him to keep fighting?” 

The spot, filmed in Brazil and Los Angeles, will be broadcast in the US, UK, Germany, and France, and available digitally everywhere. 

The Callisto Protocol launches December 2nd on Playstation 5, Playstation 4, XBOX Series X/S, XBOX One, and PC.

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