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Terminix Sends Lead Agency Duties to Barkley

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Barkley will oversee brand strategy, creative and design
Terminix Sends Lead Agency Duties to Barkley

Terminix, America’s leading provider of termite and pest control services, has selected Kansas City-based independent agency Barkley as its lead agency after a competitive review. 

“It was important to us to find an agency that understands the modern consumer and puts the customer perspective first,” says Matthew Loos, vice president, marketing and sales effectiveness at Terminix. “Barkley’s energy, team chemistry, and consumer expertise made them the right fit for us.”

Barkley has been tasked with overall brand strategy, creative, design and channel strategy for Terminix Residential.

“Terminix has a long history of preventative pest and termite control, protecting our homes and all the moments of joy we experience there,” says Jason Parks, chief growth officer at Barkley. “We’re thrilled to partner with a brand that has a long history of success and a bright future of innovation and growth ahead.”

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Barkley, Thu, 23 Jan 2020 16:49:18 GMT