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Telstra Ad Demonstrates Moments Where Only the Best Network Will Do

Creative 1.1k Add to collection

Directed by Brian Aldrich from Finch, the campaign uses crucial moments in people’s lives to demonstrate the importance of being with Australia’s best mobile network

Telstra Ad Demonstrates Moments Where Only the Best Network Will Do

Telstra has launched ‘Time For A Chat’, the next instalment of its long running “You don’t need the best network… until you do” campaign via The Monkeys, part of Accenture Interactive.

Says Jeremy Nicholas, chief marketing and brand executive, Telstra: “Telstra’s network plays a crucial part of the fabric of Australian society, connecting millions of people every day to what matters most to them. We loved the emotion in this spot, from the first moment we saw the script.”

Says Stuart Alexander, creative director, The Monkeys: “Everybody would have a similar story to one of these spots. Whether it’s sharing big news, changing plans in a hurry or quickly looking up something important, it’s nice to know that Australia’s best network is there for you when you need it.”

The campaign is set to run on television and in-cinema over the coming months, including during the AFL and NRL 2019 Grand Finals.

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Client: Telstra

Chief Marketing & Brand Executive: Jeremy Nicholas

Network Marketing Principal: Sam Sherriff

Marketing Specialist: Danielle Davies

Creative Agency: The Monkeys Sydney

Group CCO & Co-Founder: Scott Nowell

Executive Creative Director: Vince Lagana

Creative Directors: Stuart Alexander, Daniel Fryer & Ben Sampson

Creative Team: Pierce Thomson, Maria Torres, Chloe Banicevic & Archana Murugaser

Business Strategy Director: Hugh Munro

Business Director: Toby Hussey

Account Director: Jennifer Johnson

Senior Account Manager: Jack Stone

Head of Production: Penny Brown

Senior Producer: Christina Wilmot

Production Company: FINCH

Director: Brian Aldrich

MD/EP: Corey Esse

EP: Karen Bryson

Producer: Cath Anderson

DOP: Daniel Ardilley

Editor: Dan Lee

Editorial: Arc

Grade: Ben Egleton

Flame: Drew Downes

Post Production: Atticus

Casting: Stevie Ray at McGregor Casting

Sound: Song Zu

Genres: People, Dialogue

Categories: Utilities, Mobile Network

The Monkeys, Wed, 25 Sep 2019 02:56:57 GMT