Telepathic Dog Stars in Bulldog Skincare Campaign
Bulldog show they understand how men think with new brand campaign from adam&eveDDB
Bulldog Skincare for Men is launching a new campaign character, the Telepathic Bulldog in a TV ad titled ‘Bank Robbery’, created by adam&eveDDB.
The brand’s new ambassador, the truth-saying Telepathic Bulldog truly understands men, helping them out in moments of dire need and offering a little skincare advice along the way.
Directed by Gary Freedman of Independent Films, ‘Bank Robbery’ sees the Telepathic Bulldog interrupt the male protagonist, Andy, as he prepares to rob a bank on a busy street, in broad daylight, in an old camper van. Clearly unsuited to the task, Andy has turned to desperate measures to finance the cost of a fast approaching wedding season (with one of them in Fiji!).
Nick Parker, Head of Marketing at Bulldog Skincare For Men, says; “At Bulldog we sometimes hear men’s skincare described as a low interest category. We don’t believe there’s such a thing as a low interest category, only low interest brands. The Telepathic Bulldog is a funny, provocative and distinctive way of raising Bulldog’s voice in the category and making our category more interesting to men in the UK.”
‘Bank Robbery’ launches on TV and online on the 29th September 2017. Media planned and bought by the7stars.
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Post Production / VFX
Colourist: Jean Clement Soret
Post Production Company: MPC
Producer: Annabel Bennett
VFX Supervisor: Alex Lovejoy
Art Directors: John-Trainor Tobin & Clarissa Dale
Chief Creative Officer: Richard Brim
Copywriters: John-Trainor Tobin & Clarissa Dale
Designer: King Henry studio
Group Chief Creative Officer: Ben Priest
Planner: Thomas Keane
Producer: Jimena Seoane
Media Agency: the7stars
Planner: Caroline Tucker
Director: Gary Freedman
DOP: David Ungaro
Executive Producer: Jani Guest
Producer: Adam Saward
Production Company: Independent
Audio Post Production: Factory
Producer: Becs Bell
Sound Design: Dan Beckwith
adam&eveDDB, Fri, 29 Sep 2017 14:59:10 GMT
Edit Company: The Playroom
Editor: Adam Spivey