Craft creative agency Tom, Dick & Harry has hired Jason Donahue as chief strategy officer, Greg Reifel, managing partner, has announced. He replaces Kevin Richey, who served in the role for four years.
In his new position, Jason will head TDH’s strategy team and lead brand and strategic development for all TDH clients.
“Jason has worked at both small agencies and multinationals,” said Bob Volkman, co-founder and creative partner. “His conviction that SWAT teams beat bureaucracy every day resonates with our belief in hand-crafting creative. He’s the first one to grab a shovel and dig like a terrier for insights. His compensation package should have included a dry-cleaning allowance.”
Before joining TDH, Donahue was VP, group planning director at Leo Burnett, where he worked on Firestone, Nintendo, Samsung, Sprint, Norton, the Field Museum and Kellogg’s. Prior to Burnett, he spent time at FCB, Element 79 and The Richards Group. Clients at these shops included Coors, Coors Light, Motorola, Jell-O, Cool Whip, A.1. Steak Sauce, Boeing, Frito-Lay, MetroPCS, Shamrock Farms, Wilson Sporting Goods, Char-Broil, and Red Lobster, among others.
“Coming to Tom, Dick & Harry is the right position at the perfect time because more and more brands are in a position where every message counts, and every effort is measured,” said Jason. “The relentless focus on crafting every brand identity, every strategy and every piece of content we create here assures our clients that everything we do for them will be as hardworking as the people, the effort and the passion behind that work.”