TBWA\Hakuhodo's World of Ice for Frisk Gum

An office worker inadvertently spreads an arctic chill from his desk and throughout the city with his chewing gum in this new spot from TBA\Hakuhodo. The Japanese campaign 'World of Ice' is for Frisk Brand.

Brand: FRISK gum
Title: World of Ice
Agency: TBWA\HAKUHODO 
Executive Creative Director : Hiroyuki Nagami (Tsukurite) 
Creative Director:  Tetsuya Toyoda
Art Director: Chihiro Akimoto
Copywriter:  Satoshi Chikayama