TBWA\Chiat Day LA for Infiniti

To promote Infiniti’s ‘Limited Engagement Spring Event’ TBWA\Chiat\Day LA created a commercial that stars three Infiniti vehicles liberating people from winter. The commercial shows the vehicles literally unraveling winter woolen clothing off various people on the street, creating an engaging and colourful spectacle.

 

 

Credits

Agency: TBWA\Chiat\Day

 

Client: Infiniti

 

Creative President:  Rob Schwartz
Global Creative Director: Nick Hine
Senior Copywriter: Kimberly Ragan
Senior Art Director: Rebecca Johnson-Pond

 

Executive Director of Integrated Production: Richard Oneil
Executive Producer: David Hoogenakker
Producer: Katie Johnson

 

Account Director: Daniel Pardo
Global Account Director: Ian Marlowe
Management Supervisor: Bryan Reugebrink
Account Executive: Bailey Rossi

 

Planning Director: Ryan St. George
Planner: Carolyn Bishop

 

Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Robin Rossi
Business Affairs Manager: Joyce Pierce
Traffic Manager: Jarim Lynn

 

Production Company: 
Director: Tom Carty
Executive Producer: Anna Hashmi 
Producer: Marisol Aragon
DP: Adam Frisch

 

Editorial: Venice Beach Editorial
Executive Producer: Hunter Conner
Post Producer: Orlee Klempner
Editor: Dan Bootzin
Assistant Editor: Neil Jariwala

 

Post EFX: 
VFX House: The Mill/Los Angeles
Executive Producer: Sue Troyan
Producer: Gabriel Libitsky
Production Coordinator: Benjamin Sposato
VFX Supervisors: Phil Crowe, Chris Knight, Nick Lines
Colorist: Adam Scott
Lead 2D Artist: Glyn Tebbutt
Lead 3D Artist: Nick Lines
2D Artists: Dag Ivarsoy, Patrick Munoz, Daniel Thuresson and Ben Smith
3D Artists: Ashraf Ghoniem, Lu Meng-Yang, Hartwell Durfor, Jason Jansky, Matt Bohnert and Martin Rivera
Design: Amy Graham

 

Music: 
Licensed track
Composer: Joshua Vest / The Airplanes
Track Title: “Summer Daydream” 

 

Sound Studio

Mix House: PLAY Studios, Inc.

Mixer: John Bolen