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TBWA assembles new PR and Marketing team in China

11/04/2012
Advertising Agency
New York, USA
45
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Rannie Lin as PR & Marketing Manager and Music Chen as PR Exec

 

TBWA\Shanghai has hired Rannie Lin as PR and Marketing Manager. Lin previously worked for TBWA\Ideata in Taipei and as adidas Advertising and Digital Marketing Senior Specialist for the Taiwan market. Additionally, the agency has hired Music Chen as PR Executive.
 
Lin and Chen, who report to Chief Marketing Officer Jeff Ma, are responsible for the company’s external PR, social media community management, marketing initiatives and internal communications, across the TBWA, The Integer Group®, Auditoire and e-Graphics brands.
 
Ian Thubron, Group President of TBWA\Greater China, commented, “Our business in Greater China has doubled in the last two years. The work is better, we’ve hired best-in-class new people, and we are being even more innovative. Now it’s time to tell the stories. Jeff, Rannie and Music will make a powerful team.”
 
TBWA\Greater China recently announced its plan for the 2012 “Let’s Talk Disruption" series of seminars, following a successful debut event in May 2011. TBWA will join forces again with Modern Weekly to co-organize three seminars on Luxury, Youth and Wellness, respectively. The first seminar, “Let's Talk Disruption – Luxury” will be held in Shanghai on May 11.
 
For more information on ‘Let’s Talk Disruption’, please visit --
 
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