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Taylor James Shoot Bunnies for Latest Project

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Progressive Insurance’s 'Stand Out' campaign featuring 'Flo'

Taylor James Shoot Bunnies for Latest Project


Creators of the iconic brand concept for Progressive- agency Arnold, approached Taylor James with their latest brief for the US insurance company, to create this clever concept for Progressive’s latest tag line ‘STAND OUT’ featuring ‘Flo’ in a white environment full of bunnies and one of marshmallows.


Taylor James shot the assets such as bunnies and marshmallows in a local studio in NYC and directed the post-production to achieve the exact look and feel required for the final two images.


Visit to see the project in full.

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Taylor James, Thu, 08 Aug 2013 10:20:22 GMT