Super Fun Time Waster Alert

Endless Celebration is the latest from Toronto-based Lowe Roche for o.b.®., and the follow up to their award-winning “A Personal Apology” from last year.

 

 

EndlessCelebration.com contains 50 different clips, most of them interactive, celebrating the return of o.b.® Ultra absorbency tampons. The content is best described as “digital bubble wrap” – and there is a bubble wrap video.

 

 

 

http://endlesscelebration.com/

 

 

 

Credits:

 

Agency: Lowe Roche

Creative Directors: Sean Ohlenkamp, Pete Breton, Dave Douglass

Associate Creative Director, Writer: Simon Craig

Associate Creative Director, Art Director: JP Gravina

Agency Producer: Leanne McLellan

Digital Producers: Neal Owusu, Kevin Quan

Group Account Director: Francine Boldovitch

Project Manager: Christine Harron

 

Client Credits:

David Pothast, VP Sales & Women’s Health

Angela Fenwick, Senior Brand Manager, Women’s Health

Michele Saindon, Assistant Brand Manager

Kerry Bullock, Assistant Brand Manager