When Summit Partners was looking for a new, state-of-the-art web presence, it tapped digital creative company FINE Design Group (FINE) to revamp and reinvigorate the trusted brand with a recently launched website. But the bigger story here is in the potential opportunities and challenges the financial industry and venture capital companies face in building a digital presence amidst all the digital noise.
With three decades of helping companies and entrepreneurs grow their businesses in unimagined ways, Summit Partners has a wealth of devoted customers and a great many stories to tell. Without losing sight of the company’s incredible history of success, FINE designed a sleeker and significantly streamlined digital presence that solidifies Summit’s continuing message to high-growth companies: “We can help you grow even more.”
With a cool color palette, minimalistic design and bold typography, FINE encapsulated Summit Partners’ core message in a cross-platform, easily scannable, highly functional and, above all, more modern web experience with greater appeal to today’s digital savvy customers. Summit’s extensive portfolio is precisely segmented into three core industry sectors for easier scanning by digital audiences. Summit’s long history of success is conveyed through selected customer case studies which both celebrate customer achievements and reveal Summit’s unique role in those successes. The brave new web presence functions seamlessly across all of today’s digital devices, simultaneously revealing Summit’s successful history and proactive plans for the future.
Check out the new Summit Partners website, hereview more - Creative