LG have launched their new phone, the Optimus G with an ad campaign created by strawberryfrog in New York. The Optimus G is LG’s new competitor to the iPhone 5 and the Samsung Galaxy. At the centerpiece of the launch is an arresting commercial entitled, ‘Prison Break’, shot in :60, :30 and :15 versions. The spot reflects the LG Optimus G attitude of breaking boundaries, both from the establishment and the status quo brands. The work conveys a clear message: what was once impossible is now possible, with the all-new LG Optimus G.
Genres: Visual VFX
Categories: Utilities, Mobile phones
lbbonline.com, Mon, 12 Nov 2012 16:13:42 GMT