Strange Beast Takes Flight with TravelBird
Directed by Strange Beast mixed media Director and Animator, Jordan Bruner, Your New Horizon is part of the very first advertising campaign for travel entrepreneur and inspirers, TravelBird.
Founded three years ago the daily deals travel site was set-up by visionaries Symen Jansma and Dennis Klompalberts to challenge the plethora of travel companies out there offering discounted trips all over the world.
The brand’s mission is to reignite the joy of anticipated travel, uniquely engaging a team of highly experienced freelancers to create a ‘virtual ad agency’. Jordan worked with Creatives Andre Dammers and Hakan Coskinsoy, Art Director Dagmar Hoogland and Producers Suzanne Van den Bouwhuijsen as well as an independent business strategist and strategic planner to bring the campaign to life.
Your new horizon creates the animated fairytale world of a woman and a bird, who embark on a magical journey together. Jordan’s distinctive multimedia style, perfectly fitted the inspiring and imagined world of TravelBird and Strange Beast were delighted to produce this launch campaign for suchan exciting and innovative brand.
Credits:
Brand: TravelBird
Client: Symen Jansma, Dennis Klompalberts, Maarten Bitter, Erik Kuijpers Organization : Eric Verhage (Twinspark Business Creators) Strategic planner: Corinne Genestay (Genestay Strategy) Art director: Hakan Coskunsoy, Dagmar Hoogland (The Turkish Highlander)
Copywriter: André Dammers
Agency producer: Suzanne van den Bouwhuijsen (BigInJapan Productions) Media advisor: Durk van Hijum (Durk).
Media buying: TravelBird
Production company: Strange Beast
Executive producers: Belinda Blacklock, Eve Strickman & Sam O'Keefe
Producer: Katrina Lofaro
Director: Jordan Bruner
Designer: Lindsey Mayer-Beug
Additional character design: Stephanie Davidson & Jordan Bruner
Animation: Greg Lytle, Blake Patrick, & Jordan Bruner
Composit: Lee Gingold
Sound: Marcel Bultman (Postoffice)
Music: Massive Music
Logo design: Dagmar Hoogland (The Turkish Highlander)
