Smoke + Mirrors have been using their post-production magic to conjure up the ultimate daydream in a new spot for Steak ‘N Shake. They’ve created a Bond-esque fantasy of snow lodges, fencing ninjas, unattainable hot girls and chimp valets for the Phil Joanou-directed commercial.
The third spot in the ‘Daydream’ series for the fast food outlet rides the wave of 007 fever (Steak ‘N Shaken, not stirred, if you will) as cinemagoers prepare for Skyfall, the latest instalment in the franchise.
Credits
Client: Steak N’ Shake
Credits:
Agency: KBS+P
Co-Executive Creative Director: Izzy Debellis
Chief Creative Technologist: Ed Brojerdi
Chief of Staff: Matt Weiss
Executive Creative Director: Jon Goldberg
ACD/Copywriter: Mike Abell
ACD/Art Director: Kevin Gentile
Senior Producer: Dennis McKinley
Production Co: MJZ
Director: Phil Joanou
EP: Kate Leahy
DoP: Trent Opaloch
Editorial: Cut & Run
Editor: Jon Grover
Assistant Editor: Adam Bazadona
VFX/Post: Smoke and Mirrors, NY
CCO: Sean Broughton
Flame Operators: Sam Caine
Flame Assistants: Dan Bowhers, Ross Vincent
Designer: Cagan Yuksel
Grading: Stuart Wheeler
Producer: Paul O’Beirne