Gear Seven/Arc Studios
I Like Music
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Stay Home and Send Beds Across America with Serta Simmons

Creative 107 Add to collection

Leo Burnett worked with Serta to provide beds and mattresses to struggling health care workers and patients

Stay Home and Send Beds Across America with Serta Simmons

As COVID-19 continues to spread through communities, health care workers struggle to provide resources from their patients and themselves. In addition to last week’s announcement of a 10,000-bed commitment to the state of New York, Serta Simmons Bedding in collaboration with Leo Burnett, has launched, ‘Stay Home, Send Beds.’

The Institute for Health Metrics and Evaluation and the University of Washington predict that 41 states will require more hospital beds than they currently have available. Serta is working to help ensure that doesn’t happen.

At the website, visitors can purchase up to 10,000 beds to be distributed to the city of their choosing. For every 25 beds donated through the site, Serta will donate 10,000 additional mattresses - a 400% match. Leo Burnett and Serta created ‘Stay Home, Send Beds’ in order to begin a collective, proactive effort in the midst of this nationwide supply shortage. 

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Soft Furnishings, Home

Leo Burnett Chicago , Mon, 06 Apr 2020 09:44:04 GMT