Wed, 05 Aug 2020 14:53:02 GMT
With masks becoming mandatory to wear in UK retail spaces, Iris saw a proactive opportunity for Starbucks UK to position mask-wearing as an altruistic, community-focused act. Starbucks is famous for writing customers’ names on cups. So Iris played into this with a self-deprecating visual, posted on their Instagram and Facebook channels, that showed the even greater challenge baristas face, thanks to customers wearing their masks.
Categories: Coffee shops, Retail and RestaurantsIris, Wed, 05 Aug 2020 14:53:02 GMT