Wake The Town
Stuck in Motion
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Spotlight On: Brittle Bone Society (BBS)


WPP Health shares review of patient groups' learnings and experience after teams meet

Spotlight On: Brittle Bone Society (BBS)
Every month, WPP Health's chief medical office welcomes different patient groups into WPP Health Practice to meet the teams so that they can share their learnings and experience. Recently, it welcomed the team at the Brittle Bone Society. Here, WPP share a quick-fire summary of what they are all about. 

The Elevator Pitch 
The BBS supports people affected by Osteogenesis Imperfecta (OI) – also known as Brittle Bone Disease – a genetic bone disorder characterised by fragile bones that break easily and affects people throughout their lifetime.  

What does the Brittle Bone Society do? 
- Host fantastic fundraising, awareness and social events, raising over £1 million for specialised wheelchairs and equipment in the last 10 years
- Provide specialised equipment and support for those with OI
- Raise awareness at policy level, and have hosted parliamentary receptions, including a keynote address from The First Minister Nicola Sturgeon
- Advance knowledge of rare bone conditions by providing research grants, holding scientific symposiums, becoming non-commercial partners with NIHR, and sharing clinical trials with their community

Something we didn’t know... 
The Brittle Bone Society was the first patient support society for OI in the world.

What’s the top priority for the coming year? 
- The need to fully harness the power of the digital consultation and telemedicine that has been accelerated into use by the Covid-19 crisis 
- To address the drop in fundraising caused by the cancelling of fundraising events due to the pandemic. 
view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Healthcare and Wellness, Medical Research

VMLY&Rx, Mon, 27 Jul 2020 09:33:19 GMT