Gear Seven/Arc Studios/Shift
Wake The Town
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

SPC Ardmona Appoints Leo Burnett Melbourne


Set to be creative agency on SPC, IXL & Taylor's brands

SPC Ardmona Appoints Leo Burnett Melbourne

SPC Ardmona has appointed Leo Burnett Melbourne as its new creative agency on the SPC, IXL and Taylor’s brands. The agency will be responsible for all integrated communications and will begin work on the account immediately. Previously, Ogilvy handled the account.

Bronwyn Powell, Marketing and Innovation Director, SPC Ardmona said: “We have an ambitious agenda for our company and our brands. It’s a very exciting time, and we need a strong, innovative creative partner to help us deliver. Leo Burnett is an excellent fit with our business, both in terms of culture and capabilities.”

Melinda Geertz, CEO Leo Burnett Melbourne, said: “This is a business we feel passionate about. These are iconic brands that are supporting hundreds of farmers here in Victoria, and the client has so much determination to innovate and grow. We are delighted to have the opportunity to partner with them.”

SPC Ardmona is wholly owned by Coca-Cola Amatil and has been a key employer in the Goulburn Valley region for nearly a century.

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Leo Burnett Singapore, Wed, 27 Nov 2013 10:59:56 GMT