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Group745
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Creative in association withGear Seven
Group745

Song in Droga5’s MailShrimp-MailChimp Film Gets Official Release

02/05/2017
Advertising Agency
New York, USA
449
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Track garnered lots of attention on social media when the film initially launched
Following the cinematic release of MailShrimp—MailChimp’s heartwarming story about a young boy and an ambitious shrimp sandwich, created by Droga5, the full version of the film’s hit song has been released.

“We wanted this campaign to reveal the weird, fun side of MailChimp and deliver the message that businesses should be creative and true to themselves,” said Mark DiCristina, Sr. Director of Brand Marketing at MailChimp. “This song became such a beloved part of the campaign — people just couldn’t stop listening to it!”

The song garnered heaps of attention in addition to the actual film itself. People on social media kept asking “Where can I find this song?”, and one tweeter even said it’s the best song of the decade! Some folks even went as far as to create their own covers of the song.

You can listen to the shrimp singing its little heart out for free on Spotify, Pandora, Amazon Music, Google Play (among many other music services) or for download on the iTunes store as of April 24. If you haven’t seen the film, or if you want to watch it again, visit MailShrimpFilm.com

MailShrimp is part of MailChimp’s “Did you mean...MailChimp?” campaign. The audio song was produced by Alex Cowan and performed by Joshua Williamson. To learn more about the campaign, visit MailChimp.com/Did-You-Mean.

Links to audio:
Credits
Work from Droga5 New York
Waiting Workforce
JPMorgan Chase
15/04/2024
16
0
Stuck
Nature’s Bounty
22/02/2024
23
0
Chill Train
Coors Light
05/02/2024
687
0
ALL THEIR WORK