Something's Missing in BETC Paris' Sexy Porno Scenes for CANAL+

All for the sake of our pleasure, CANAL+ has gathered the best of porn, including Dorcel TV, XXL and Penthouse and moved it to its X platform.

In other words, for the French audience, the best of porn has gone to CANAL+ leaving the rest a bit.. empty handed.

The digital campaign from BETC Paris plays with the caricatures of porn, in terms of music, decor and style, and even stars real porn actors. But even though they seem to be enjoying the sultry scenes, it’s hardly A-list stuff – but hey, how could it be when the premium X has gone to CANAL+?

For the French audience, the broadcaster also created a dedicated site where visitors can replace the missing actors by funny objects.