Snow White and Dracula Launch Their Dream Businesses with Help from Squarespace

Squarespace, the all-in-one website building and ecommerce platform, is launching their latest UK campaign. 'A Website Makes It Real' turns two iconic fairy tale characters' business dreams into a reality, and showcases how easily they were able to build their brands and sell online. 

Once upon a time...Snow White had a bad experience with an apple. This spurred her to team up with seven small local farmers and sell temptingly delicious apples online that are 100% organic, hand-picked and poison free on enchantedorchards.co.uk. 

After centuries of living life in the shadows…Dracula saw the light by creating Eternal Eyes, a modern eyewear brand 591 years in the making. Handcrafted in Hackney and sold on his site eternal-eyes.co.uk. 

Squarespace’s mission is to help people with creative ideas stand out and succeed and is the simple and beautiful way to turn a passion into a business online. This campaign aims to inspire British entrepreneurs who have a great idea but who need help making it a reality. 

The two spots were spearheaded by the Squarespace in-house Creative team who are renowned for producing world-class, award-winning campaigns including the company's annual Super Bowl ad.